APMP Canada - Maple Leaf Chapter webinar - Why Do Proposal Debriefs Matter on Wednesday, 28 Apr 2021, at 12:00 pm | 1 hour | (UTC-04:00) Eastern Time (US & Canada).
Details:
In conversation with Marie-France Cardin and Elizabeth Stewart, we will hear perspectives and thoughts about this important step in the end-to-end pursuit process. A step that is so scary for many and not always appreciated for its value. Twenty years ago, Marie-France and Elizabeth closely collaborated in launching the external debrief program at one of the big accounting firms, a program that naturally evolved to meet the needs and trends over the years.
Presenter's Bio:
Marie-France Cardin leads the development of effective, innovative and customized sales enablement, marketing and communication strategies. After 18 years with KPMG’s national pursuit team, she currently collaborates with the lawyers at McMillan LLP, in framing impactful solutions to win new work in the marketplace.
Elizabeth Stewart provides strategic marketing planning, communications support and project management services. With exceptional listening skills, she has conducted many interviews with the C-Suite and Procurement Officers. Her talent as a storyteller comes from years of experience embedding the “so what” approach.
Recording link:
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